{"id":23444,"date":"2025-02-02T06:56:08","date_gmt":"2025-02-02T05:56:08","guid":{"rendered":"https:\/\/www.appleking.cz\/blog\/?p=23444"},"modified":"2025-01-31T13:16:58","modified_gmt":"2025-01-31T12:16:58","slug":"apple-oglosilo-rekordowe-wyniki-finansowe-za-poprzedni-kwartal-mac-i-ipad-zaskoczyly-iphone-rozczarowal","status":"publish","type":"post","link":"https:\/\/www.appleking.pl\/blog\/apple-oglosilo-rekordowe-wyniki-finansowe-za-poprzedni-kwartal-mac-i-ipad-zaskoczyly-iphone-rozczarowal","title":{"rendered":"Apple og\u0142osi\u0142o rekordowe wyniki finansowe za poprzedni kwarta\u0142! Mac i&nbsp;iPad zaskoczy\u0142y, iPhone rozczarowa\u0142!"},"content":{"rendered":"<p data-pm-slice=\"1 1 []\"><a href=\"https:\/\/www.appleking.cz\/blog\/?attachment_id=23438#main\" rel=\"attachment wp-att-23438\"><img data-attachment-id=\"23438\" data-permalink=\"https:\/\/www.appleking.cz\/blog\/apple-oznamil-rekordni-financni-vysledky-za-predchozi-ctvrtleti-macy-a-ipady-prekvapily-iphone-zklamal\/image-67#main\" data-orig-file=\"https:\/\/www.appleking.pl\/blog\/wp-content\/uploads\/2025\/01\/Image-6.jpg\" data-orig-size=\"1500,750\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;Apple Photos Clean Up&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;1&quot;}\" data-image-title=\"Image\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.appleking.pl\/blog\/wp-content\/uploads\/2025\/01\/Image-6-300x150.jpg\" data-large-file=\"https:\/\/www.appleking.pl\/blog\/wp-content\/uploads\/2025\/01\/Image-6-1024x512.jpg\" decoding=\"async\" loading=\"lazy\" class=\"alignnone size-large wp-image-23438\" src=\"https:\/\/www.appleking.cz\/blog\/wp-content\/uploads\/2025\/01\/Image-6-1024x512.jpg\" alt=\"\" width=\"758\" height=\"379\" srcset=\"https:\/\/www.appleking.pl\/blog\/wp-content\/uploads\/2025\/01\/Image-6-1024x512.jpg 1024w, https:\/\/www.appleking.pl\/blog\/wp-content\/uploads\/2025\/01\/Image-6-300x150.jpg 300w, https:\/\/www.appleking.pl\/blog\/wp-content\/uploads\/2025\/01\/Image-6-768x384.jpg 768w, https:\/\/www.appleking.pl\/blog\/wp-content\/uploads\/2025\/01\/Image-6.jpg 1500w\" sizes=\"(max-width: 758px) 100vw, 758px\" \/><\/a><\/p>\n<p data-pm-slice=\"1 1 []\">Apple tradycyjnie opublikowa\u0142o wyniki finansowe za pierwszy kwarta\u0142 fiskalny 2025 r., kt\u00f3ry odpowiada ostatniemu kwarta\u0142owi kalendarzowemu 2024 r. Apple osi\u0105gn\u0119\u0142o w tym okresie rekordowe przychody w wysoko\u015bci 124,3 mld USD i&nbsp;zysk w wysoko\u015bci 36,3 mld USD, czyli 2,40 USD na&nbsp;akcj\u0119. Oznacza to 4% wzrost sprzeda\u017cy rok do&nbsp;roku i&nbsp;10% wzrost zysku na&nbsp;akcj\u0119. Do\u0142\u0105cz do&nbsp;nas, aby zobaczy\u0107, jak radzi\u0142y sobie poszczeg\u00f3lne segmenty i&nbsp;czego ciekawego dowiedzieli\u015bmy si\u0119 z&nbsp;telekonferencji firmy mi\u0119dzy kierownictwem a&nbsp;akcjonariuszami.<\/p>\n<h1 data-pm-slice=\"1 1 []\">Szczeg\u00f3\u0142owa analiza wynik\u00f3w wed\u0142ug kategorii produkt\u00f3w<\/h1>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"extendsBeyondTextColumn\" src=\"https:\/\/images.macrumors.com\/t\/CHOrhVIYv9Z6ABblmIQmS7eDZKI=\/400x0\/article-new\/2025\/01\/aapl-1q25-line.jpg?lossy\" sizes=\"(max-width: 900px) 100vw, 697px\" srcset=\"https:\/\/images.macrumors.com\/t\/CHOrhVIYv9Z6ABblmIQmS7eDZKI=\/400x0\/article-new\/2025\/01\/aapl-1q25-line.jpg?lossy 400w, https:\/\/images.macrumors.com\/t\/5zyGImyfBRSnuIRk9yy8HUuZdgc=\/800x0\/article-new\/2025\/01\/aapl-1q25-line.jpg?lossy 800w, https:\/\/images.macrumors.com\/t\/CzlwqvakWuKNea39frCIxHBNEmY=\/1600x0\/article-new\/2025\/01\/aapl-1q25-line.jpg 1600w, https:\/\/images.macrumors.com\/t\/EyzJQVHpTTwAdShMR-qGtT25u3U=\/2500x0\/filters:no_upscale()\/article-new\/2025\/01\/aapl-1q25-line.jpg 2500w\" alt=\"aapl 1q25 line\" width=\"1902\" height=\"772\" data-reader-unique-id=\"4\" \/><\/p>\n<p>Poszczeg\u00f3lne kategorie produkt\u00f3w odnotowa\u0142y zr\u00f3\u017cnicowane wyniki.<\/p>\n<ul data-spread=\"false\">\n<li>iPhone: 69,1 mld USD (-0,8% r\/r)<\/li>\n<li>Mac: 8,99 mld USD (+15,5%)<\/li>\n<li>iPad: 8,08 mld USD (+15,2%)<\/li>\n<li>Urz\u0105dzenia do&nbsp;noszenia, dom i&nbsp;akcesoria: 11,75 miliarda dolar\u00f3w (-1,7&nbsp;%)<\/li>\n<li>Us\u0142ugi: 26,34 mld USD (+13,9%)<\/li>\n<\/ul>\n<p>Najwi\u0119ksz\u0105 niespodziank\u0105 by\u0142 silny popyt na&nbsp;komputery Mac i&nbsp;iPady, kt\u00f3ry poprawi\u0142 si\u0119 o&nbsp;ponad 15% rok do&nbsp;roku. Z&nbsp;kolei iPhone i&nbsp;kategorie Wearables, Home and Accessories, kt\u00f3re obejmuj\u0105 Apple Watch, HomePod i&nbsp;AirPods, odnotowa\u0142y niewielkie spadki.<\/p>\n<h1 data-pm-slice=\"1 1 []\">Zaskakuj\u0105co silny segment us\u0142ug<\/h1>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"extendsBeyondTextColumn\" src=\"https:\/\/images.macrumors.com\/t\/zY5CiXVyb-8gd_M3wwrUoMGmyCQ=\/400x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg?lossy\" sizes=\"697px\" srcset=\"https:\/\/images.macrumors.com\/t\/zY5CiXVyb-8gd_M3wwrUoMGmyCQ=\/400x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg?lossy 400w, https:\/\/images.macrumors.com\/t\/FXA4RfhEfnwbt-zuFYJ6AUIrZrk=\/800x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg?lossy 800w, https:\/\/images.macrumors.com\/t\/ia4RQZpi8FQDedNQUrjXgd0pjAw=\/1600x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg 1600w, https:\/\/images.macrumors.com\/t\/nQZuwjwnTAyqyKk3TNnYqhLFeQs=\/2500x0\/filters:no_upscale()\/article-new\/2025\/01\/aapl-1q25-pie.jpg 2500w\" alt=\"aapl 1q25 pie\" width=\"2350\" height=\"1134\" data-src=\"https:\/\/images.macrumors.com\/t\/zY5CiXVyb-8gd_M3wwrUoMGmyCQ=\/400x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg?lossy\" data-srcset=\"https:\/\/images.macrumors.com\/t\/zY5CiXVyb-8gd_M3wwrUoMGmyCQ=\/400x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg?lossy 400w,https:\/\/images.macrumors.com\/t\/FXA4RfhEfnwbt-zuFYJ6AUIrZrk=\/800x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg?lossy 800w,https:\/\/images.macrumors.com\/t\/ia4RQZpi8FQDedNQUrjXgd0pjAw=\/1600x0\/article-new\/2025\/01\/aapl-1q25-pie.jpg 1600w,https:\/\/images.macrumors.com\/t\/nQZuwjwnTAyqyKk3TNnYqhLFeQs=\/2500x0\/filters:no_upscale()\/article-new\/2025\/01\/aapl-1q25-pie.jpg 2500w\" data-sizes=\"auto\" data-reader-unique-id=\"15\" \/><\/p>\n<p>Us\u0142ugi pozostaj\u0105 siln\u0105 podstaw\u0105 wynik\u00f3w Apple, z&nbsp;przychodami w wysoko\u015bci 26,34 mld USD, co stanowi wzrost o&nbsp;13,9% rok do&nbsp;roku i&nbsp;nowy rekord. Najwi\u0119kszym motorem nap\u0119dowym by\u0142y przychody z&nbsp;App Store, Apple Music i&nbsp;Apple TV+.<\/p>\n\n\n<h1 data-pm-slice=\"1 3 []\">Interesuj\u0105ce fakty z&nbsp;rozmowy z&nbsp;inwestorami<\/h1>\n<p>Apple tradycyjnie zorganizowa\u0142o telekonferencj\u0119 z&nbsp;udzia\u0142owcami, aby us\u0142ysze\u0107 wi\u0119cej od&nbsp;lider\u00f3w firmy na&nbsp;temat jej wynik\u00f3w i&nbsp;plan\u00f3w. Dyrektor generalny Apple Tim Cook podkre\u015bli\u0142, \u017ce firma mia\u0142a rekordowy kwarta\u0142 i&nbsp;podzi\u0119kowa\u0142 klientom za ciep\u0142e przyj\u0119cie nowych produkt\u00f3w, w szczeg\u00f3lno\u015bci iPhone&#8217;a&nbsp;16 i&nbsp;Apple Watch Series 10. Cook og\u0142osi\u0142 r\u00f3wnie\u017c, \u017ce Apple Intelligence (nowa platforma AI firmy) zostanie rozszerzona na&nbsp;wi\u0119cej j\u0119zyk\u00f3w w kwietniu, w tym francuski, niemiecki, w\u0142oski, japo\u0144ski i&nbsp;chi\u0144ski.<\/p>\n<p><img decoding=\"async\" class=\"sFlh5c FyHeAf iPVvYb\" src=\"https:\/\/www.ft.com\/__origami\/service\/image\/v2\/images\/raw\/http%3A%2F%2Fblogs.ft.com%2Ftech-blog%2Ffiles%2F2016%2F07%2FMAS_PM9398507%40Key-Speakers-At-T_201605261704461.jpg?source=next-article&amp;fit=scale-down&amp;quality=highest&amp;width=700&amp;dpr=1\" alt=\"Apple's third-quarter earnings call \u2013 as it happened\" aria-hidden=\"false\" \/><\/p>\n<p>Nowy dyrektor finansowy Kevan Parekh powiedzia\u0142, \u017ce Apple mo\u017ce pochwali\u0107 si\u0119 nowym rekordem liczby aktywnych urz\u0105dze\u0144, kt\u00f3ra przekroczy\u0142a 2,35 miliarda.<\/p>\n<p>Inne wa\u017cne momenty rozmowy:<\/p>\n<ul data-spread=\"false\">\n<li>Apple TV+ \u015bwi\u0119tuje pi\u0119\u0107 lat od&nbsp;premiery i&nbsp;cieszy si\u0119 rosn\u0105c\u0105 popularno\u015bci\u0105.<\/li>\n<li>Firma otworzy\u0142a nowe sklepy w Chinach, Hiszpanii i&nbsp;USA.<\/li>\n<li>Nowy sklep internetowy Apple b\u0119dzie dost\u0119pny w Arabii Saudyjskiej, gdzie firma planuje rozszerzy\u0107 swoj\u0105 fizyczn\u0105 obecno\u015b\u0107 w 2026 roku.<\/li>\n<\/ul>\n<h1>Wysokie mar\u017ce i&nbsp;udzia\u0142y dla akcjonariuszy<\/h1>\n<p>Mar\u017ca brutto Apple wynios\u0142a 46,9%, co oznacza wzrost z&nbsp;45,9% w analogicznym okresie ubieg\u0142ego roku. Firma wyp\u0142aci r\u00f3wnie\u017c kwartaln\u0105 dywidend\u0119 w wysoko\u015bci 0,25 USD na&nbsp;akcj\u0119.<\/p>\n<p><img decoding=\"async\" class=\"sFlh5c FyHeAf iPVvYb\" src=\"https:\/\/www.appleking.cz\/blog\/wp-content\/uploads\/2024\/07\/Top-5-Apple-Products-to-Look-Forward-to-in-2024-Feature.jpg\" alt=\"Jak\u00e9 nov\u00e9 produkty Apple vyd\u00e1 do konce roku 2024? - AppleKing Blog\" aria-hidden=\"false\" \/><\/p>\n<p>Apple utrzymuje siln\u0105 pozycj\u0119 na&nbsp;rynku i&nbsp;pomimo niewielkiego spadku sprzeda\u017cy iPhone&#8217;\u00f3w, pozostaje siln\u0105 mark\u0105 z&nbsp;rosn\u0105cym ekosystemem us\u0142ug i&nbsp;produkt\u00f3w. Kolejne wydarzenia b\u0119d\u0105 interesuj\u0105ce, zw\u0142aszcza w zwi\u0105zku z&nbsp;nadchodz\u0105c\u0105 ekspansj\u0105 Apple Intelligence i&nbsp;innych innowacji AI.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><a class=\"moretag\" href=\"https:\/\/www.appleking.pl\/blog\/apple-oglosilo-rekordowe-wyniki-finansowe-za-poprzedni-kwartal-mac-i-ipad-zaskoczyly-iphone-rozczarowal\" data-id_post=\"23444\"> Pokra\u010dovat ve&nbsp;\u010dten\u00ed&#8230;<\/a><\/p>\n","protected":false},"author":21716,"featured_media":23438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_options":[]},"categories":[1513],"tags":[],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Apple og\u0142osi\u0142o rekordowe wyniki finansowe za poprzedni kwarta\u0142! Mac i iPad zaskoczy\u0142y, iPhone rozczarowa\u0142! - AppleKing Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.appleking.pl\/blog\/apple-oglosilo-rekordowe-wyniki-finansowe-za-poprzedni-kwartal-mac-i-ipad-zaskoczyly-iphone-rozczarowal\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Apple og\u0142osi\u0142o rekordowe wyniki finansowe za poprzedni kwarta\u0142! Mac i iPad zaskoczy\u0142y, iPhone rozczarowa\u0142! - AppleKing Blog\" \/>\n<meta property=\"og:description\" content=\"Apple tradycyjnie opublikowa\u0142o wyniki finansowe za pierwszy kwarta\u0142 fiskalny 2025 r., kt\u00f3ry odpowiada ostatniemu kwarta\u0142owi kalendarzowemu 2024 r. 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